With Apple’s recent decision to [allow Ad blockers into the app store](http://www.adweek.com/news/advertising-branding/heres-what-happens-when-ad-blockers-publishers-and-agencies-get-together-talk-about-you-know-what-1677) it has many questioning the future of Advertising in the face of an exponentially increasing arsenal of technological innovation and industry backlash. Acknowledging this trend, we’ve been quietly developing our own platform in preparation for the next revolution in consumer technology — **Augmented Reality in every pair of glasses.**
Ad agencies spend countless hours tweaking design and copy to perfectly craft a compelling message for the consumer. But what if all that work could be obliterated in a blink of an eye? DeleteAd does just that.
##Apps for glasses
Your phone can already run any number of [Augmented Reality apps](https://www.youtube.com/watch?v=d8oFy1wMu-I) so the fundamental technology isn’t new. **Now imagine those apps running inside your Warby Parkers with precision tracking and zero latency.**
##The Future is 20/20
The technology is here and it’s getting more accurate and powerful by the day. Augmented Reality in every pair of Warby Parkers will no doubt revolutionize the world around us in ways we can’t even comprehend.
If you want to dive deeper into how this technology can be applied, check out our [blog](https://ideas.redpepper.land/augmented-advertising-271fa4bbc603#.elqtppw7z).